Discretion is his lifestyle. His language is definitely contemporary and personal, often recognizable in a sign or in a peculiar colour. Even combined with a detail of the past. He’s been on the scene since the beginning of the 90s, which coincides with the international success of Memphis.
It’s the arising of a new generation of designers with a sophisticated and original creativity. Architect and designer, after his studies in Milan he started his professional career collaborating with De Lucchi studio, of which he became a partner, creating and designing for brands like Mandarina Duck, Olivetti, Swatch. Since 1992 he’s committed in several creative fields: from industrial communication to corporate identity.
His approach to the product is global-like: from graphics, to packaging, to image consulting. He designs for prestigious italian and international brands as Foscarini, Emmemobili, T70, Halifax, Kartell, Mixel, FontanaArte, De Padova, Flos, Molteni&C, Moroso, Swarovski. For many years he has been studying the concept of flagship stores. He has been dealing with interior design for fashion brands like Dolce & Gabbana. He designed the Beluga concept kitchen for Rastelli.
Della nostra azienda afferma “La cosa più bella quando stai cercando di motivare un’azienda riguardo le tue scelte è realizzare che esse sono già state comprese e realizzare che hai di fronte chi per primo ti supporta per averle fatte, e inizia a chiederti sempre di più e ti trovi sul punto in cui sei tu a dover mettere un freno”.